Watch time is one of the most crucial ranking factors in YouTube’s ranking algorithm. It is an indicator of the relevance of the content. YouTube has given a primary role to this ranking factor in recent years. Watch time influences the visibility and growth of your YouTube channel. Improving watch time of your YouTube is easier than what you think. There are just a few tips and tricks that you need to follow. The following are some of those tips that you can try out to improve the watch time of your channel.
Retaining Your Audience
Two of the most important and interrelated success metrics on YouTube are watching time and audience retention. When you notice that both the retention rate and watch times are good enough, then you can stay assured that the audience is really enjoying the content. The audience retention rate shows the average time spent by a user in watching your work. If you see that your audience is leaving the videos at a particular point in time, then you need to work on not repeating that mistake again.
Optimization Of The Channel
A successful channel is an optimized one, and the number of benefits that you can get from an optimized channel is aplenty. Improving watch time is the surest way of channel optimization. You can take a number of steps for channel optimization. For instance, you can try changing the structure of your videos. Go for a shorter intro or an interesting call to action. Put up proper video descriptions, tags, and keywords to optimize your channel. You can promote your channel on your other social media platforms as well.
Building Up A Subscriber Base
The more subscribers you have, the faster action you can get after uploading your videos. Active subscribers contribute hugely to a high watch time on YouTube. They get the first notification when you upload a video. They are more committed than others in watching your videos. Put up a strong call to action at the end of each video to make the viewers interested to subscribe to your channel.
The easiest way to improve the watch time is by keeping your viewers watching these videos for the longest time. The youtube channel stats will help you to understand the details of your watch time. Enable viewers to organize playlists with your videos.
You need to keep track of the YouTube statistics to know how well your channel is doing. Your channel will really do well if you keep track of the changes in the ratings and views. The tips given here can really come to your aid in this matter.